This is actually a very strong start, Luisa. What you have right now already aligns with what LuluTom is — it just needs a bit of intentional framing so visitors immediately understand why this blog exists and how it fits the ecosystem.

I’ll break this down clearly and give you exact improvements, not vague ideas.

First: Is what you have “right”?

Yes.
Your current posts are doing 3 very important things:

✔ Culture-first (Thanksgiving, Veterans Day, Day of the Dead)
✔ Child-centered
✔ Naturally multilingual (even when the post itself is in one language)

That already differentiates you from 90% of “language blogs.”

So the answer is not “change everything.”
The answer is clarify the blog’s promise and organize it gently.

What’s missing right now (and why it feels unclear to you)

When someone lands here, they see:

• Great topics

• Beautiful visuals

• Solid writing

But they don’t yet see:
👉 What kind of blog is this for me?
👉 Is this advice, reflection, teaching help, or storytelling?

That’s easy to fix.

1️⃣ Add a short Blog intro at the top (this is key)

Above the posts, add 2–3 sentences max.

You can literally paste one of these:

Option A (warm + guiding)

Thoughts, stories, and guidance for raising bilingual and multilingual children.
Here we explore language, culture, and everyday moments that help children connect with the world — one word, one tradition, one adventure at a time.

Option B (slightly more practical)

The LuluTom Blog is a space for parents and educators raising multilingual children.
We share reflections, cultural insights, and gentle guidance to make language learning meaningful, joyful, and human.

This alone will make the blog “click.”

2️⃣ What you already have fits perfectly — here’s why

Let’s map your current posts:

🦃 Thanksgiving post

→ Culture & values through language

🇺🇸 Veterans Day

→ History + respect + vocabulary + identity

💀 Day of the Dead

→ Cultural depth + emotional literacy + language

These are excellent anchor posts for LuluTom because they:

• teach language indirectly

• model how parents should think, not just what to say

• lead naturally to books, videos, and printables (without forcing them)

This is exactly the blog role we talked about earlier.

3️⃣ What types of posts you should add next (based on what you have)

You don’t need many. Just balance.

Add 1–2 posts from each category below (slowly):

A. Multilingual parenting reflections

Examples:

• “You don’t need to speak perfectly to teach a language”

• “Why culture makes language stick”

• “What raising trilingual kids has taught me”

B. Gentle how-to (non-technical)

Examples:

• “How we use the same book across different languages”

• “How to talk about holidays in more than one language”

• “How to choose between one language, two, or multilingual books”

C. Behind-the-scenes LuluTom thinking

Examples:

• “Why LuluTom focuses on core words”

• “Why we reuse the same vocabulary across formats”

• “Why we built characters like Lulu and Tom”

These posts reduce confusion before it exists.

4️⃣ What NOT to do with the blog (important)

Don’t turn it into:
❌ lesson plans
❌ curriculum explanations
❌ product pages
❌ SEO-heavy “tips lists”

You already have better places for those:

• Teaching Lab

• Product pages

• Starter Kits

5️⃣ One small UI improvement I strongly recommend

Under each blog post card, add a soft tag (not a category menu yet):

Examples:

• Culture & Language

• Multilingual Parenting

• Raising Multilinguals

This helps parents self-identify without overwhelm.

Final reassurance (because this matters)

What you’re building is not “just a blog.”

It’s:

• trust-building

• positioning

• emotional safety for parents who feel unsure

And your current posts already do that.

You’re not missing direction — you’re refining it.

If you want, next I can:

• Help you write the exact blog intro copy

• Propose your first 6–8 blog post titles (aligned with your products)

• Help you decide which posts should live on LuluTom vs Montilinguals

• Map blog posts → Teaching Lab → Books (very gently)

You’re doing this thoughtfully — and it shows.